"This Is the Way” - Azercell’s project with the Azerbaijan Judo Federation

The campaign aimed at empowering youth through sports and raises awareness of the devastation drug use brings to the lives of the addicts and people around them.

"This Is the Way” campaign goes beyond simply raising awareness of drug addiction's dangers. It actively promotes a healthy lifestyle and fosters interest in judo, a discipline known for its emphasis on discipline, respect, and physical fitness. Azercell is offering free judo training for one month to young people in regions with Judo Federation schools and branches. More.